• Fontaines D.C. – A Hero’s Death

    Veteran YouTuber and renowned online personality Tom Scott has an interesting point about the double-edged sword of Internet virality. He posits that if you want to be a successful content creator, then a viral smash hit at an early point in your journey can derail you just as you’re leaving the station. His argument fundamentally rests on the belief that most artists and creators don’t have a clear enough idea of who they are, or what exactly it is they want to say, at that early stage. It’s better, he believes, to spend time honing your craft and developing a distinct identity, rather…